David Yurman
Product Campaigns
Streamline: "Futuristic Minimalism"
The Streamline Collection channels the clean lines and smooth surfaces of automotive design, brought to life in a sleek, machine-inspired world.
"Nuts & Bolts"
"Gear Shift"
"Motion Control"
"The Mechanic"
Sculpted Cable: "Sculptor's Touch"
The Sculpted Cable collection draws from architecture and bas-relief sculpture, presented as art on pedestals to highlight its mesmerizing curves.
Cable Flex: "It's a Flex!"
To introduce the new Cable Flex bracelets with its flexible technology and stackable styles, we leaned into conveying flexing through playful posing.