David Yurman

Product Campaigns

Streamline: "Futuristic Minimalism"

The Streamline Collection channels the clean lines and smooth surfaces of automotive design, brought to life in a sleek, machine-inspired world.

Futuristic Minimalism — Nuts & Bolts

"Nuts & Bolts"

"Gear Shift"

"Motion Control"

Futuristic Minimalism
Futuristic Minimalism — The Mechanic

"The Mechanic"

Futuristic Minimalism

Sculpted Cable: "Sculptor's Touch"

The Sculpted Cable collection draws from architecture and bas-relief sculpture, presented as art on pedestals to highlight its mesmerizing curves.

Sculptor's Touch
Sculptor's Touch Sculptor's Touch

Cable Flex: "It's a Flex!"

To introduce the new Cable Flex bracelets with its flexible technology and stackable styles, we leaned into conveying flexing through playful posing.

It's a Flex! It's a Flex!